Pilot Light

Customer emails for small heating & air shops

Your customers like you. Make sure they call you.

Every month, a short email goes out from your shop to everybody you've already done work for. Tune-up reminders, your specials, your number up top. You read it on your phone and say OK. I do the rest.

Get your first one free See sample emails

Founding price: $199 a month for the first 5 shops. No contract.

Do the math

You're paying for strangers while your own customers forget your number.

A customer you fixed up two years ago already trusts you. But when the furnace quits in January, plenty of them just Google it and call whoever shows up first.

~$500what a booked job can cost from shared Angi leads, before you even quote it
$50–$80per lead on Google, a lot of them shopping you on price
$0to get a call from someone who already knows you do good work. They just need to remember you.

Lead costs are industry estimates published by SmartAC and Housecall Pro; yours will vary.

What your customers get

Short. Friendly. One reason to call you this week.

Word of mouth that doesn't wait for them to remember you.

  • From your shop, signed by you. Not from some marketing company.
  • Your number and booking link up top. One tap and they're calling you.
  • Timed to the weather. Tune-ups before the cold snap, AC checks before the heat.
  • Nothing goes out till you say OK. Change anything you want.
More sample emails

How it works

Five minutes a month. That's your part.

  1. You send me the basics

    Your logo, phone number, booking link and this month's special. A short form, once.

  2. I write it

    In your voice, for your town and that month's weather. On your phone in 3 business days.

  3. You say OK

    It goes out from your own email account. Each month you see who opened it and who called.

The whole process, step by step →

Price

One change-out pays for the whole year.

Month to month. First one free. Cancel by replying to any email.

First 5 shops only

Founding price: $199 a month

Everything in Ticket B, locked at $199 for your first 6 months, then $499. In return, you let me share your results, with your OK on every word.

Claim a founding spot
Ticket A

Monthly email

$249/ month

About $8 a day

  • 1 customer email a month
  • Written, designed and sent for you
  • You OK every one
Start with this one

First one free, then $249/month

What I'd pickTicket B

Email + tune-up push

$499/ month

No contract. Cancel any month.

  • The monthly customer email
  • Plus 1 special-offer email: tune-ups, plan sign-ups
  • Monthly report: who opened, who called, what booked
  • You OK every one
Start with this one

First one free, then $499/month

Ticket C

The full crew

$799/ month

For shops with a big customer list

  • Everything in Ticket B
  • A review request after every job
  • A “we miss you” email to customers you haven't seen in a year
Start with this one

First one free, then $799/month

No contract Your customer list stays in your account Secure card checkout by Stripe

Who's writing your emails

I'm Prriyankarr. Pilot Light is based in Flowery Branch, Georgia.

I do one thing: keep small heating and air shops in front of the customers they've already earned. You deal with me, not a call center, and you can call me. More about me

Your first one's free

Let's get your name back in front of your customers.

Text or email me your shop name. I'll write your next customer email and send it over. If you like it, it goes out. If not, no hard feelings.

Email me your shop name See the price
Text or call: [Your phone number] Email: hello@pilotlightemail.com